8 New Ford Cars Models Coming Soon in India

Ford Motor Company will launch eight new vehicles in India by the middle of the decade as it moves to rapidly expand its presence in the fast growing market.

Joe Hinrichs, president of Ford Asia Pacific and Africa (APA), made the announcement today during a keynote speech titled "Managing Growth – Evolving Market Dynamics" at the Society of Indian Automobile Manufacturers (SIAM) Conference in New Delhi.

"We have big plans for India and for this region," Hinrichs said. "As we have seen from the spectacular early success of the Ford Figo, more and more Indian consumers appreciate the fuel efficient, economical, high quality, safe, and fun-to-drive vehicles that Ford offers. By the middle of this decade we will introduce eight new vehicles to India from our global platforms, in segments appropriate for this market. This is part of our ‘better plan' to bring more and more vehicles from our vast global portfolio to India and other markets in Asia Pacific and Africa."

Ford India launched the Ford Figo subcompact in the first quarter of this year, selling more than 30,000 units in 25 weeks.

"Although the vast majority of vehicles we produce in India will help satisfy growing local demand, we also continue to pursue export opportunities," said Michael Boneham, president and managing director, Ford India. "We are pleased to announce that Ford India will export our locally-produced, hot-selling Ford Figo to 50 new markets, including Mexico, North Africa and the Middle East starting next year."

Ford has been exporting the Figo to South Africa since May 2010. Ford India also exports the Ford Fiesta (branded as the "Ikon") and diesel powertrains to South Africa, as well as 1.4- and 1.6-litre petrol engines to Thailand. Ford sells the Endeavor, Ikon, Fiesta and Figo in India, all locally-produced.

The launch and export of both Figo and the engines are the result of a USD 500-million investment in India to expand manufacturing and set up an engine plant there.

Ford's APA region encompasses markets on three continents, including Australia, China, India, Thailand and South Africa. Industry sales in the region will increase from 16 million units in 2009, to an estimated 35 million units by 2018. The region is expected to account for nearly 70 percent of Ford's worldwide growth in the next decade.

Sales of vehicles in India have grown at an average annual rate of 17 percent over the past five years, and an estimated 10 million to 11 million people will migrate from two-wheeled forms of transport to small cars in the next few years.

Hinrichs' remarks at the SIAM conference focused on strategies for managing change, specifically the impact of rising demand and increasing capacity on the value chain.

"Introducing eight new vehicles by the middle of the decade is an ambitious plan that will have tremendous impact on our manufacturing operations, supply chain, dealers and employees. As part of our better plan for India, we are working today to make sure the value chain is ready for the demands we will place on it in the years to come," Hinrichs said.

Expanding capacity creates particular challenges for suppliers, which are responsible for a large part of a vehicle, and requires new approaches.

"In India and in the rest of the world, we are simplifying the way we work with suppliers by reducing complexity and expanding part commonality," Hinrichs said. "By 2012, more than 70 percent of the vehicles sold under the Ford brand globally will be built off 15 core platforms. By bringing suppliers into the development process earlier we can ultimately generate more profit for the supply chain."

This leads to lower development cost and greater economies of scale for our suppliers, and ultimately a higher quality and more economical vehicle for consumers, he said.

"To succeed in a place as unique and fascinating as India, we have learned to listen more closely to our customers, dealers and suppliers," Hinrichs said. "Our ONE Ford plan says to adapt and to localise. It has made us a better company here in India and around the world."

Source: Ford India


Maruti (29) Maruti Cars India (28) Honda (27) Mahindra (20) Toyota (20) Bajaj Bikes (19) Tata (19) Mahindra India (18) Tata car (17) Toyota Cars (17) Toyota India (17) honda cars (17) Yamaha (16) Honda India (15) Ford Cars (13) Yamaha India (13) Audi Cars (12) Ford India (12) Honda Bikes (12) Volkswagen (12) Volkswagen India (12) Hyundai (11) bajaj india (11) Audi India (10) BMW (10) Hyundai Cars (10) Hyundai India (10) Mercedes-Benz India (10) Audi (8) BMW India (8) Skoda (8) Skoda Cars (8) Skoda India (8) Suzuki Kizashi (8) Tata nano (8) Nissan Cars (7) Nissan India (7) TVS Bikes (7) TVS India (7) Toyota Etios (7) chevrolet (7) Bajaj Discover (6) Bajaj Pulsar (6) Fiat Cars (6) Fiat India (6) Mercedes-Benz (6) Nissan Micra (6) Yamaha Super Bike (6) Ford Figo (5) Maruti Suzuki Ritz (5) maruti suzuki (5) Hero Honda (4) Honda Jazz (4) Volvo Cars (4) Audi Q5 (3) Bajaj Pulsar 135cc (3) Bajaj Pulsar 180cc (3) Fiat Grande Punto (3) General Motors (3) Honda City (3) Hyundai i20 (3) Jaguar car (3) Jaguar india (3) Maruti Splash (3) Mitsubishi Cars India (3) New Bikes India (3) Reva Electric (3) TVS Apache (3) Volkswagen Polo (3) Volvo India (3) suzuki bikes (3) suzuki india (3) world amazing cars (3) Amazing Bikes (2) Aston Martin (2) Audi A6 (2) Bajaj Pulsar 220cc (2) Chevrolet Cruze (2) Ducati (2) Ford Ikon (2) Honda CB1000R (2) Honda CBR1000RR (2) Honda Motorcycle (2) Hyundia i20 crdi (2) Kia (2) Land rover cars (2) Land rover india (2) Mahindra Mojo (2) Mahindra Renault Logan (2) Maruti Suzuki SX4 (2) Maruti WagonR (2) Porsche Panamera (2) Skoda Yeti (2) Suzuki Cars (2) TVS Jive (2) Upcoming Cars in India (2) amazing car photos (2) autocar awards 2010 (2) chevrolet spark (2) 2009 Cars (1) Affordable Cheap Bikes India (1) BMW Bikes (1) BMW Roadster Z4 (1) Bajaj Kawasaki Ninja (1) Bajaj Pulsar 150cc (1) Bajaj Pulsar 200cc (1) Bajaj Pulsar 300cc (1) Bajaj Pulsar LS (1) Bajaj Renault (1) Bajaj Renault Car (1) Bentley Cars India (1) Car Wallpapers (1) Cheap Cars India (1) Cheapest Bikes India (1) Cheapest Cars India (1) Chevrolet Aveo (1) Chevrolet Beat (1) Coming Soon Bikes India (1) Crazy Bikes (1) Fastest Bikes (1) Fastest Cars (1) Ferrari (1) Ford Fiesta (1) Gentex (1) Harley Davidson Bikes (1) Harley Davidson India (1) Harley Davidson Motorcycle (1) Hero Honda Achiever (1) Hero Honda Karizma (1) Hero Honda Splendor (1) Honda Accord (1) Honda Aviator (1) Honda Brio (1) Honda CB Unicorn Dazzler (1) Honda CBF Stunner (1) Honda CBR 150R (1) Honda CBR250R (1) Honda i10 (1) Hyundai Accent (1) Hyundai Santa Fe (1) KTM Bikes (1) Kinetic (1) Kinetic Flyte (1) Kinetic India (1) Lexus (1) Lexus Cars (1) Lotus Cars (1) Lotus Elise Purist (1) Low Cost Bikes (1) Low Cost Cars India (1) Mahindra Scorpio (1) Mahindra Stallio (1) Maruti Cervo (1) Maruti Zen Estilo (1) Premier (1) Rolls Royce (1) Royal Enfield Bikes (1) Salman Khan (1) Skoda Fabia (1) Skoda Laura (1) Suzuki SlingShot (1) TVS WEGO (1) Tata Safari (1) Tata Sumo Grande (1) Toyota Camry (1) Toyota Fortuner (1) Toyota Prius (1) Transparent cars (1) Upcoming Bikes India (1) Upcoming Cars in 2010 (1) Upcoming Cars in 2011 (1) Volkswagen Beetle (1) Volkswagen Passat (1) Volkswagen Phaeton (1) Yamah FZ1 (1) Yamaha SZ-R (1) Yamaha VMAX (1) car-bike awards 2010 (1) castrol (1) castrol india (1) cng cars india (1) concept cars (1) electric car india (1) hero honda pleasure (1) honda concept car india (1) hybrid cars (1) mahindra reva (1) maruti suzuki eeco (1) stylish new xylo (1) suzuki concept car r3 (1) suzuki mx2 bike (1) suzuki rm z250 bike (1) upcoming 2011 cars in india (1)
Related Posts with Thumbnails

Link Exchange