Fiat Cars is planning for the new launch of cheaper hatchback small car model in the Indian market next year. Encouraging sales of the Fiat Punto and the Fiat Linea have prompted Fiat India plans for this new car. Fiat Cars tie-up with Tata Motors has indeed breathed a new lease of life into the manufacturer's India plans.
Recent launches by Fiat is its small car Fiat 500. Fiat went on to sell 64 units till date - Price Rs. 15 lakh for a small car. Its very tough for a car manufacturer to sell small car on hight price thats why they are thinking about launching a small car in Rs 3 - 3.5 lakh range.
Fiat India Automobiles president and chief executive officer Rajeev Kapoor said "We are working on a small car which will be launched either by end of next year or early 2012. We are essentially a small car player which we tried to change with Linea but our strength is still in small cars. That will work in our favour when we introduce the small car which will be a benchmark car for Fiat."
Fiat is also planning and working on a brand new Fiat Linea for the Indian market. Fiat have plans to launch it with newer engine (high-power 1.4 turbo charged gasoline engine) options later this year.
